Rental Property Marketing
Professional photos and local marketing that get your rental shown
Marketing Your Rental Property
Dedicated Leasing Specialist
When your Polk County rental property hits the market, you work directly with a dedicated leasing professional whose sole focus is getting it filled quickly and with the right resident. Throughout the leasing process, our team actively monitors the property, schedules and conducts showings, responds to prospective resident inquiries, and keeps you informed at every stage. From the moment your home is listed to the day a qualified resident moves in, Lakeland Homes and Realty, LLC handles every detail so you can have the peace of mind you deserve.
Professional Rental Market Analysis
Setting the right rent from day one is one of the most important decisions you will make as a Lakeland property owner. Price too high and the property sits vacant, costing you money with every passing week. Price too low and you leave real income on the table. Our team conducts an expert rental market analysis for each property we manage, combining current Polk County market data with our hands-on knowledge of local conditions to arrive at the most accurate and competitive rental price possible. The result is a faster lease-up at the strongest rate the market will support, maximizing your return on investment from the start.
Professional Photos and Video Tours
A Lakeland rental that does not stand out online simply does not get shown. Prospective residents scroll quickly, and low-quality photos stop that process before it starts. Lakeland Homes and Realty, LLC invests in professional photography and video tours for every home we market. Properties presented with high-quality visuals consistently attract more interest, generate more showing requests, and rent faster than those without. We make sure your investment looks its absolute best before a single prospective resident ever sees it.
Online Advertising Exposure
Once your property is photo-ready and priced correctly, we put it in front of as many qualified prospective residents as possible. We market your rental through Rentvine, our property management software platform, which automatically syndicates your listing across a wide network of high-traffic rental sites including Zillow and Trulia, as well as the international MLS and popular social media platforms. Your property gets maximum online visibility without you having to lift a finger, and our team actively manages and updates the listing throughout the leasing process to keep it current and competitive.
Schedule your Free Property Consultation using the form and put our experience to work for your property.
Schedule Your Free Consultation
Discover What We Do As Your Lakeland Property Manager
As your Lakeland property manager, we take care of everything.
Marketing
Putting your rental property in front of the right tenants starts with knowing your local market. We provide a professional rental market analysis for every property we manage in Lakeland and Polk County, so your home is priced to rent quickly and generate the strongest possible return on your investment.
Tenant Screening
Every applicant goes through a thorough screening process before we hand over a single key. We verify income, check rental history, run background and credit checks, and handle every step of the move-in process so your property is placed with a qualified, reliable tenant from day one.
Rent Collection
We promptly handle all rent collection on your behalf, allowing you to enjoy income from your investment without the hassle of tracking payments. While we utilize a consistent process to encourage timely payment, please note that we cannot guarantee every tenant will pay on time; however, our team takes swift action to resolve any issues that may arise.
Maintenance
We coordinate move-in and move-out inspections with full documentation of your property's condition, and we handle all maintenance requests promptly and professionally. Your property is treated with the same care we give our own rental investments right here in Polk County. Please note that we do not have any additional charge to manage maintenance.
Financial Reporting
Staying on top of your investment has never been simpler. Through your dedicated owner portal, you can log in at any time to review monthly statements and financial reports that are clear, organized, and easy to understand.
Eviction Protection
When an eviction becomes necessary, we are ready to act. Please note that We do not charge any additional fees beyond court fees. We manage the entire process on your behalf, so your property and your investment stay protected every step of the way.
Get a Free Property Consultation
Knowledge is power. Use our free rental analysis tool to discover what you should be charging for your rental property.
This is a preliminary estimate and is subject to verification by one of our property managers.
Frequently Asked Questions
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Florida law does not require property owners to accept Section 8 vouchers, though some local ordinances may apply. We recommend reviewing the regulations specific to Polk County and Lakeland before making that decision. We are happy to walk you through what applies to your property.
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Yes. Lakeland Homes and Realty, LLC is a licensed real estate brokerage and property management company operating in full compliance with Florida law. Our broker-owner, Milton De La Cruz, is an active real estate investor and licensed broker with deep roots in the Polk County market.
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Yes. We provide an emergency contact line for urgent property issues that cannot wait. Routine questions and general inquiries are handled during normal business hours, and we make a point of actually answering the phone, in English and in Spanish.
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Yes. Owner disbursements are sent via direct deposit so your rental income reaches you quickly and without the hassle of waiting on a check in the mail.
